Key Business and Academic Achievements in Higher Education
Academic Relations. Cultivated strategic partnerships to position ETS and Territorium as dedicated partners to academia. Connected with colleges and universities, research centers, institutions, and policymakers, as well as advanced initiatives and collaboration strategies. Led and nurtured trusted strategic conversations, building networks, and championing impactful partnerships and opportunities where ETS and Territorium’s expertise and resources were able to drive impact for higher education institutions.
Business Development. Successfully drove 20–25% year-over-year growth by launching sales, partnership, and business development strategies at two organizations. Built and led U.S. and global strategic partnership teams, generating $25M+ in revenue while expanding market presence. Strengthened ETS’s reputation as a trusted partner in higher education by promoting its assessment tools to academic, governmental, and industry leaders. At Territorium, aligned AI-driven solutions with institutional needs through high-profile engagements, fostering trust and adoption of innovative educational technologies.
Globalization through Internationalization. Spearheaded ETS’s higher education globalization strategy, driving a 10% YoY expansion in global market reach by aligning assessment products and services with diverse international academic needs. Established strategic partnerships with key institutions and innovation hubs worldwide, enhancing ETS’s competitiveness, brand visibility, and revenue on a global scale. At Arizona State University’s School of International Letters & Cultures, led internationalization initiatives in collaboration with the Global Education Office and International Programs, identifying global entry opportunities and diversifying partnerships with universities, research centers, and innovation hubs. Founded and directed the university’s most popular Study Abroad Semester Program, accelerating ASU’s international footprint and fostering cross-cultural engagement.
Product, Services, Programs, Operations. Launched new product/program teams in two organizations, spanning ideation to productization and operationalization. Released the ETS Undergraduate Portfolio, with new fully online general education assessments while growing substantial market share.
Strategy and Go-To-Market. Drove the ETS Global Higher Education strategy delivering $200M in annual revenue. Also, led the Portfolio Diversification Strategy impacting nearly $100M in annual revenue across EMEA, India, China and North America.
Leadership. Directed organizational transformation of ETS Global Higher Education, successfully increasing top and bottom-line revenue through strategic roadmaps, cross-functional alignment, and high-impact client engagement. Executed strategy for roadmaps, market landscapes, business development, client engagement, and sales. In my role as Board Chair, acted as an influential advocate for academic innovation, collaborating with educational stakeholders to support and align strategic initiatives with the goals of higher education institutions. Engaged with diverse stakeholders to advance equitable access to academic resources and foster strong research community connections.
Selected Professional Meetings and Conferences on Higher Education
Participant at “The Middle States Commission on Higher Education (MSCHE) Annual Conference. Protecting the Future: Champions of Higher Education”. Philadelphia Marriott Downtown Hotel, Philadelphia, PA. December 11-13, 2024.
Participant at “The Southern Association of Colleges and Schools Commission on Colleges (SACSCOC) Annual Conference. Balancing Innovation and Compliance”. Austin Convention Center, Austin, TX. December 7-10, 2024.
Participant at the “UPCEA Mems Conference. Marketing. Enrollment Management. Student Success.” The Online and Profesional Education Association. Loweus Philadelphia Hotel, Philadelphia, PA, December 3-5, 2024.
Participant at the “Northwestern Commission on Colleges and Universities Annual Meeting. Student-Centered, Data Informed”. Hyatt Regency Hotel, Seattle, WA. November 20-22, 2024.
Participant at the “Hispanic Association of Colleges and Universities Annual Meeting. Reaching New Heights of Excellence and Equity”. Gaylord Rockies Resort & Convention Center, Aurora, CO. November 1-3, 2024.
Participant at the “2024 Achieving the Dream Data & Analytics Summit”. University of Maryland – College Park. College Park, MD. September 25-27, 2024.
Participant at the Hispanic Association of Colleges and Universities “HACU on the Road. Promoting Student Success”. Lone Star College – North Harris, Houston, TX, September 24, 2024.
Participant in the “State Higher Education Executive Officers Association Policy Conference”. Capital Hilton Hotel, Washington, DC, August 5-8, 2024.
Participant at the California Legislature meeting “Championing Hispanic Success in Higher Education”. Sacramento, CA. June 20, 2024.
Participant at the “Hispanic Association of Colleges and Universities 14th International Conference. Innovation and Technology for an Inclusive and Diverse Workforce”. Universidad de Salamanca, Salamanca, Spain, June 3-5, 2024.
Participant at the Texas Hispanic Serving Institutions Consortium 2024 Annual Conference “Cultivating Connections: Collaborating Innovations at Hispanic Serving Institutions”. University of Texas-Rio Grande Valley, Brownsville, TX, May 22-24, 2024.
Participant at the “Non-Degree Credentials Research Network” Spring 2024 NCRN Conference. Organized by the Education and Employment Research Center at Rutgers University – New Brunswick and the George Washington University. Mount Vernon Campus, George Washington University. Washington, DC. May 10, 2024.
Participant at the Illinois Latino Council on Higher Education (ILACHE), 31st Annual Conference “Campeones de Equidad: Advocating for Latino/A/X Leadership and Access”. Northern Illinois University, Dekalb, IL, April 26, 2024.
Participant in the “Hispanic Association of Colleges and Universities Capitol Forum Conference”. Hilton Capitol Hill Hotel, Washington, DC. April 9-11, 2024.
Participant at the American Association of Community Colleges Annual Conference. Kentucky International Convention Center. Louisville, KY. April 6-8, 2024
Participant at the “Hispanic Association of Colleges and Universities Avanza Project in Puerto Rico”. Universidad de Puerto Rico-Río Piedras. San Juan, PR, February 15-16, 2024.
Participant at the Council for Higher Education Accreditation Annual Conference – CHEA International Quality Group Meeting”. Capital Hilton Hotel. Washington, D.C., January 27-30, 2024.
Participant at the Council of Christian Colleges and Universities. Washington, DC. Hilton Hotel. January 24-26, 2024.
Participant at the AAC&U Annual Conference. The Marriot Marquis Hotel. Washington, DC. January 17-19, 2024.
Participant at the Hispanic Educational Technology Services Annual Conference. Universidad Interamericana. San Juan, PR, January 10-12, 2024.
Participant at the Middle States Commission on Higher Education Annual Conference. Philadelphia Marriott Downtown Hotel. December 4-6, 2023.
Participant at the 75th NAFSA Annual Conference & Expo. Washington, DC. May 30-June 2, 2023.
Participant at the American Council of Education Annual Meeting. The Marriot Marquis Hotel. Washington, DC. April 13-15, 2023.
Presenter at the 12th Indian Management Conclave 2022. IIM Kozhikode Campus, India. December 9-10, 2022.
Presenter at the Association of American Universities – Association of Graduate Deans Annnual Meeting. Panel on “The Future of Graduate Education”. University of Arizona Office in Washington D.C, September 22, 2022.
Presenter at the ASU-GSV Summit 2022. “Unbundling -Rebundling Learning”. San Diego, CA. Grand Hyatt Hotel, April 4, 2022.
Presenter at the Southern Council of Graduate Schools. Raleigh, NC, Raleigh Marriot City Center, February 16, 2022.
Presenter at the Council of Graduate Schools Annual Conference. Sheraton Hotel, New Orleans, December 3, 2022.
Presenter at the Council of Graduate Schools Annual Conference. Omni Hotel. Nashville, TN. Dec. 5, 2021.
Guest Speaker at the Big Ten Conference on Graduate Education. Chicago, IL. April 12, 2019.
Presenter at the Northeastern Association of Graduate Schools Annual Meeting”. The Omni Mont-Royal Hotel. Montreal, Quebec, Canada. April 19-21, 2018.
Participant at the American Council of Education Annual Meeting. The Marriot Marquis Hotel. Washington, DC. March 10-13, 2018.
Presenter at the European Association for International Education Conference: “A Mosaic of Cultures”. Presentation: “Graduate Management Education. Taking Stock on Measuring Learning Outcomes”. FIBE Center. Seville, Spain. September 12-15, 2017.
Participant at the “State Higher Education Executive Officers Association Annual Conference”. The Mills House Wyndham Grand Hotel. Charleston, Sout Carolina. July 10-13, 2017.
Participant at the “Pennsylvania Association of Councils of Trustees”: “Leading Change for Sustainability”. Sheraton Harrisburg Hershey Hotel. Harrisburg, Pennsylvania. April 19-20, 2017.
Participant at the “Association of Public & Land-Grant Universtities Annual Meeting: Learning, Discovery and Engagement”. The JW Marriott Hotel. Austin, Texas. November 13-15, 2016.
Presenter at the “American Association of State Colleges and Universities – ETS Higher Education meeting”, AASCU Headquarters, 1307 New York Avenue NW. Washington D.C., October 13, 2016.
Presenter at the Lumina Foundation-Social Science Research Council Summit on Higher Education Student Learning Outcomes. Social Sciences Research Council. Brooklyn, NY. September 29, 2016.
Participant at the ETS National Advisory Council of Community Colleges. Princeton, New Jersey. September 26-27, 2016.
Presenter at the “Campus Compact Civic Action Planning Institute”. Chauncey Conference Center. Princeton, New Jersey. September 19-20, 2016.
Participant at the “State Higher Education Executive Officers Association Policy Conference: Seeking Common Ground: Civil Discourse, Freedom of Speech, and Higher Education Policy”. Omni William Penn Hotel. Pittsburgh, Pennsylvania. August 9-12, 2016.
Participant at the “State Higher Education Executive Officers Association Annual Conference”. The Royal Sonesta Harbor Court. Baltimore, Maryland. July 12-15, 2016.
Participant at the ETS Business Schools Advisory Council. Princeton, NJ. May 3-4, 2016.
Presenter at the “Pennsylvania Association of Councils of Trustees”: “Aligning our Future: Opportunities and Challenges”. Hilton Harrisburg Hotel. Harrisburg, Pennsylvania. March 31-April 1, 2016.
Participant in the “Association of Public & Land-Grant Universtities Annual Meeting”. The JW Marriott Hotel. Indianapolis, Indiana. November 15-17, 2015.
Participant at the “American Association of State Colleges and Universities Annual Meeting”. The JW Marriott Hotel. Austin, Texas. October 25-27, 2015.
Participant at the Hispanic Association of Colleges and Universities Annual Conference & Latino Higher Education Leadership Institute. Fontainebleau Hotel, Miami Beach, October 9-12.
Participant at the Lumina Foundation National Credentialing Summit. W Hotel and the National Press Club. Washington, D.C. October 4-5, 2015.
Participant at the ETS National Advisory Council of Community Colleges. Princeton, New Jersey. September 28-29, 2015.
Participant at the “Measuring College Learning Project Summit”. Social Science Research Council and American Sociological Association. Washington ASA Office. Washington D.C. September 25, 2015.
Presenter at the Higher Education Forum Panel Event: “Innovations in the Assessment of Student Learning Outcomes in Higher Education.” Washington ETS Office. Washington D.C. July 28, 2015.
Participant at the “State Higher Education Executive Officers Association Annual Conference”. The Inn and Spa at Loretto. Santa Fe, New Mexico. July 6-10, 2015.
Presenter at the Hispanic Educational Technology Services Board of Directors Meeting. “Assessing Educational Outcomes in a Technological Ecosystem.” Borough of Manhattan Community College, June 30, 2015.
Presenter at the “New Jersey Higher Education: Exploring Collaborations” Summit with the Secretary of Higher Education of the State of New Jersey, Dr. Rochelle Hendricks. Princeton, NJ. May 18, 2015.
Participant at the “Pennsylvania Association of Councils of Trustees (PACT) Spring Leadership Conference” (“Focus for the Future”). Hilton Harrisburg Hotel. Harrisburg, Pennsylvania. April 16-17, 2015.
Participant at the “American Council on Education Annual Meeting” (“Promises to Keep; Higher Education and the Public Trust”). Washington Hilton Hotel. Washington D.C. March 14-17, 2015.
Presenter at the Chronicle of Higher Education Panel Event: “Higher Education: Just another Business?.” Washington Hilton Hotel. Washington D.C. March 15, 2015.
Participant at the “Association of American Colleges and Universities Centennial Annual Meeting”. (“Liberal Education, Global Flourishing, and the Equity Imperative”). Marriott Marquis Hotel. Washington, D.C., January 21-24, 2015.
Participant at the “National Professional Science Master’s Association (NPSMA) Conference: ‘Expanding Paths to Professional 21st Century STEM Careers: Creating a Vision for New Goals, partnerships and success’.” Georgia Tech Hotel & Conference Center. Atlanta, Georgia, November 12-14, 2014.
Participant at the “American Association of State Colleges and Universities Annual Meeting”. The Fairmont Hotel. Washington, D.C.. October 19-21, 2014.
“Assessing Student Learning Outcomes. Field Testing and Operational Testing”. ETS National Advisory Council of Community Colleges. Princeton, New Jersey. September 29-30, 2014.
Participant at the “Higher Education Policy Conference of the State Higher Education Executive Officers Association”. Grand Hyatt Hotel. Denver, Colorado, August 5-7, 2014.
Participant at the “SHEEO State Agency Workshop”. Grand Hyatt Hotel. Denver, Colorado, August 4-5, 2014.
Participant at the “State Higher Education Executive Officers Association Annual Conference”. Grove Hotel. Boise, Idaho. July 8-11, 2014.
Participant at the Washington Higher Education Secretariat Meeting. American Council on Education. One Dupont Circle, N.W. Suite 800. Washington, D.C. June 3, 2014.
Participant and presenter at the “American Association of State Colleges and Universities – ETS meeting”, AASCU Headquarters, 1307 New York Avenue NW. Washington D.C., June 3, 2014.
Participant at the ETS Business Schools Advisory Council. Princeton, NJ. May 7-8, 2014.
Keynote Speaker for the “Latinos and the Future of Higher Education 2014 Conference”. The Latino Institute. Marriott Hotel. Trenton, New Jersey. April 9, 2014.
Speaker at the Plenary Panel of the Pennsylvania Association of Councils of Trustees (PACT) Annual Summit. “How Students Learn in the 21st Century – and How We Must Change to Better Serve Them”. Crowne Plaza Hotel. Harrisburg, Pennsylvania. April 8, 2014.
“Learning Outcomes and Possibilities for Partnership with Higher Education Institutions”. Historically Black Colleges and Universities and Educational Testing Service Steering Committee. Chauncey Conference Center. Princeton, New Jersey. March 31, 2014.
“Standardized Assessments of Student Learning Outcomes”. Higher Education Advisory Council Conference. Riverside Hilton Hotel, New Orleans, LA, March 17, 2014.
Participant at the “Council for Higher Education Accreditation Annual Conference – CHEA International Quality Group Meeting”. Capital Hilton Hotel. Washington, D.C., January 27-30, 2014.
Participant at the “Association of American Colleges and Universities Annual Meeting”. (“Quality, E-Quality and Opportunity. How Educational Innovations will Make -or Break- America´s Global Future”). Grand Hyatt Hotel. Washington, D.C., January 22-25, 2014.
Keynote Speaker at the “Hispanic Educational Technology Services Annual Conference” (“Best Practices Showcase: Celebrating Technology Innovation for Hispanic Success in Higher Education”). Universidad del Sagrado Corazón. San Juan, Puerto Rico, January 16-17, 2014.
Participant in the “Council of Graduate Schools Annual Meeting”. Hotel del Coronado. San Diego, California. December 4-8, 2013.
Participant at the “Association of Public and Land-Grant Universities Annual Conference”. The Marriot Wardman Park, Washington, D.C. November 10-12, 2013.
Participant at the American Education Research Association. Higher Education Group Meeting: “Francisco Marmolejo on Higher Education and the World Bank”. 1880 K Street, Washington D.C., October 26, 2013.
Participant at the “Educause 2013 Annual Conference”. Anaheim Convention Center, Anaheim, California. October 15-18, 2013.
Participant at the ETS National Advisory Council of Community Colleges. Princeton, New Jersey. September 26-27, 2013.
Participant at the “State Higher Education Executive Officers Association Annual Conference”. The Westin Georgetown Hotel, Washington, D.C. July 8-11, 2013.
Participant at the “Council of Higher Education Accreditation Summer Workshop”. Washington Marriott Wardman Park Hotel, Washington, D.C. June 25-26, 2013.
“Higher Education and Workforce Assessment”. Historically Black Colleges and Universities and Educational Testing Service Steering Committee. Chauncey Conference Center. Princeton, New Jersey, June 10, 2013.
Participant at the International Conference of Higher Education and Human Resources. Hotel Intercontinental, Madrid (Spain) June 2-4, 2013.
“Central Regional College and University Advisory Council Annual Meeting”. Hyatt Regency Hotel. Chicago, Illinois. April 8, 2013.
“The Landscape of Open Educational Resources and Massive Open Online Courses”. Higher Education Advisory Council Conference. Chauncey Conference Center. Princeton, New Jersey, March 19, 2013.
Participant at the American Education Research Association. Higher Education Group Meeting: “Elena Silva on the Credit Hour”. 1880 K Street, Washington D.C., March 13, 2013.
Participant at the “American Council on Education Annual Conference”. The Omni Hotel, Washington, D.C. March 2-5, 2013.
Participant at the “Council of Higher Education Accreditation Annual Conference – CHEA International Quality Group Meeting”. Washington Marriott Hotel, Washington, D.C. January 28-31, 2013.
“New Trends in Higher Education”. ETS National Community Colleges Advisory Council Conference. Sheraton Hotel, Philadelpia, Pennsylvania. September 20-22, 2012.
Partipant at the “Higher Education and Capital Markets. BMO Conference”. Hyatt Grand Hotel. New York City, New York. September 13, 2012.
Participant at the “State Higher Education Executive Officers Association Annual Conference”. Renaissance Hotel, Seattle, Washington. July 11-14, 2012.
